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Influencers created unique recipes were the center of the #beefitarian integrated marketing campaign
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Influencers created unique recipes were the center of the #beefitarian integrated marketing campaign
Expert Series: How to Build Influencer Marketing from the Ground Up In Episode 8 of the Linqia Live Expert Series, we were joined by a very special guest Amisha Gandhi, VP of Influencer Marketing & Communications at SAP. Tim Richards, Chief Revenue Officer at Linqia, sat down with Amisha to discuss how she recommends building […]
Linqia met with 6 influencers to address racism and representation in the marketing and influencer marketing industry. Here are the top 5 questions you may be asking yourself, and the steps you can take to drive meaningful change for the future.
Linqia pivoted during COVID-19 to create a compelling new campaign
Tim Richards Brings Twenty Years of Media Experience to Leading Influencer Marketing Company SAN FRANCISCO, CA — May 5, 2020 — Linqia, the leading influencer marketing company, today announced the appointment of Tim Richards as the company’s first Chief Revenue Officer. Based in San Francisco, Richards will spearhead revenue-generation strategies and execution as Linqia enters […]
In this time of uncertainty, brands are scrambling to decide where to spend marketing dollars, when to activate campaigns, and if they should be marketing at all. This is understandable given the circumstances, so it’s important to step back and look at the current trends to evaluate how and whether to market now. We looked […]
How Will Influencer Marketing Survive the Covid-19 Crisis?
Instagram Remains Top Choice for Influencer Marketing
57 percent of marketers plan to increase their influencer budgets in 2020, focusing on campaign measurement accuracy SAN FRANCISCO, CA — February 24, 2020 — Linqia, the leading influencer marketing company, today released its fourth annual report, “The State of Influencer Marketing 2020: Influencer Marketing Grows Up.” The study surveyed marketers on how brands and […]
New End-to-End Solution Spans Creation to Closed Loop Measurement for Ecommerce and In-Store with Partners AdLib, IRI, Shoppable®, SKU Ninja + WhyteSpyder and RetailSync San Francisco, CA – Groceryshop (Booth SC3) – September 16, 2019 – Linqia, the performance-based influencer marketing leader, today announced a new end-to-end solution – the Enhanced Shopper solution – for […]
The Linqia Intelligence Suite includes Dynata, formerly Research Now SSI, for ad creative impact, IRI for sales lift, Foursquare and Placed for store visits, and Samba TV for TV tune-in San Francisco, CA – March 13, 2019 – Linqia, the performance-based influencer marketing company, today announced the availability of its new Intelligence Suite […]
Linqia’s “Finding Otherness” campaign found a +27% in brand awareness.