Predictions for Automotive Marketing in 2021
In Episode 10 of the Linqia Live Expert Series, we’re joined by automotive expert Bech Mach, Chief Customer Officer of TrueCar. Beth is an industry expert on automotive, she’s worked as a marketing partner with Jaguar, Ford, Chevy, Chrysler, and Land Rover before recently joining TrueCar. Keith Bendes, Head of Strategy at Linqia, sat down with Beth to discuss how the automotive industry has changed and predictions for 2021.