Entries by Nader Alizadeh

10 Steps to a Successful Linqia Program

A version of this was originally published on Happiest Mama. Running a blog is a fun creative outlet, but every once in a while it’s nice to be rewarded financially for your blogging efforts by monetizing your blog. Wondering how to monetize your blog? Consider Linqia! If you’re thinking of becoming a Linqia influencer, follow […]

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Advanced Strategies for Designing an Engaging Newsletter

Email newsletters are one of the most persuasive marketing mediums with click through rates 12x higher than social media marketing. Previously, we covered the basic steps of setting up a newsletter that is both inexpensive and effective at engaging your audience. Now that you’ve already established your newsletter, it’s time to dive deeper into advanced […]

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7 Do’s and Don’ts for Your First Linqia Program

You’ve just confirmed participation in your first Linqia program, congrats! What happens now? Before diving into content creation and promotion, there are a few best practices and important tips to keep in mind that can help make your first program a success. We’ve spoken to Linqia’s Influencer Success Team and gathered their top seven do’s […]

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High Notes from Mezzetta’s Story of Sauce Program

Mezzetta®, the #1 producer of glass packed olives and peppers, wanted to raise awareness of their tomato marinara sauce line among parents, foodies, and Millennials in the United States. Influencers in the program made and shared original recipes for Italian inspired dishes featuring Mezzetta marinara sauces. Their stories, recipes, and mouthwatering food photography inspired audiences […]

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Linqia 2016 Stevie® Awards Finalist

“We are honored to be named a finalist in five categories at the 13th annual Stevie Awards for Women in Business. Our team has worked extremely hard over the past few years to build Linqia into what it is today – the only influencer marketing provider that enables national brands to see the true ROI of influencer marketing with a pay-for-performance pricing model.”

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Raising Visibility: 4 Social Strategies You May Not Know About

Influencers create content that attracts followers and inspires action. But in order to gain that following, the content has to be visible. If your content isn’t optimized for discovery, you’re missing the opportunity to gain new followers and increase audience engagement. Content discovery is especially important when it comes to sponsored posts, as program success […]

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Infographic: Tips & Tricks for Using Canva Design Software

Optimizing images is wise because people are 92% more likely to view content that has relevant images. Many Linqia influencers boost their program performances by enhancing their sponsored photography with Canva, an online image editing service that’s free and easy to use.  Canva has the capability to correct lighting, coloring, and sharpness issues, add graphics, […]

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5 Ways to Prep Your Page for the Holiday Rush

It’s only autumn, but the holiday rush is already upon us (just check your local supermarket or discount retailer for proof) ! As most influencers know, the holiday season is the busiest time of year for advertising, and many brands want to reach consumer audiences through holiday-themed influencer marketing programs. In fact, you might already […]

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5 Tips for Maintaining Authenticity in Sponsored Content

  Audiences trust influencers who are authentic in their content, meaning the influencers’ opinions are honest and reflect their real beliefs and values. Maintaining credibility as an influencer is paramount for cultivating and preserving a strong, engaged following. Authenticity is especially pertinent when influencers create sponsored content. If sponsored content feels genuine, the audience trusts […]

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Tips from the ISM Team: The Framework for a Sponsored Story

People are drawn to an influencer’s ability to tell engaging stories. They attract audiences, compelling readers to learn more and return to discover the next story. Sponsored content is no different. The most successful influencers can create sponsored stories that feel just as authentic and natural as non-sponsored posts, seamlessly weaving in the sponsoring brand, […]

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Tips from Linqia Influencers: Improving Engagement and Reach Across Social Channels

Influencers are content creators. Beyond their blogs or websites, they also create content across multiple social platforms including Facebook, Twitter, Pinterest, Instagram, and YouTube. Creating for multiple social channels helps influencers build a larger following, which can attract brands looking for individuals to sponsor their products. Promoting sponsored content on social media is one of […]

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