This author has not written his bio yet.
On September 20th, we gathered on the sunny terrace of NeueHouse Venice Beach for our How to Win on TikTok event. It was a morning filled with yummy breakfast treats and invaluable creator insights. 🌞☕ Our discussions on creator partnerships and influencer marketing provided diverse perspectives from industry experts. Here are some key takeaways: 1️⃣ […]
SAG-AFTRA recently announced a new influencer agreement, which allows anyone who is paid to advertise products via their individual social media platforms to be covered by the union. This is big news for the influencer marketing industry as it demonstrates SAG’s desire and commitment to get influencers to join the union and not be left […]
Linqia’s AI-powered tool analyzes all relevant topics related to a search, expanding the pool of relevant influencers for brands to activate for campaigns Linqia, the leading influencer marketing platform, today announced the launch of Contextual Search, a new product feature that helps brands find untapped influencers to activate for marketing campaigns. Traditional influencer marketing platforms use […]
The Federal Trade Commission (FTC) recently updated its disclosure guidelines, something they hadn’t done since 2009. If you work in the influencer marketing industry, that’s a lifetime of change since the last update, so this was a big deal. Whether you’re an influencer, marketer, or brand, understanding these guidelines is crucial to navigate the ever-evolving […]
The first six months of 2023 brought a slurry of activity from the top social media platforms. Let’s break down the top 5 learnings and the news stories that drove them. Top Learnings 1. Paid social is here to stay. Twitter kicked it off with Blue Verified, and soon everyone else followed suit. Meta introduced […]
In the ever-evolving world of social media, new platforms are constantly emerging, aiming to capture our attention and reshape the way we connect and share content. Instagram, the popular visual-centric platform owned by Meta, recently introduced Threads, a microblogging app that promises a fresh take on real-time conversations. Pros of Threads Easy Setup, Almost Too […]
🚀Linqia had a great time this week at the Influencer Marketing Show 2023! Exciting developments in influencer marketing took center stage, and we’re sharing our top takeaways below ⬇️ 🤳Creators and brands cannot be overly reliant on singular social platforms (or social platforms in general). Audiences need to be built across platforms and off platform as you […]
🎉🏀 Anniversary of NIL: Celebrating 2 Years of Change for NIL athletes! 🎉🏈 It’s been two years since the NCAA changed the rules on name, image, and likeness (NIL), allowing college athletes to profit off their own brands. In that time, we’ve seen a sea change in the college sports landscape, as athletes have begun […]
Linqia’s launch of Fill the Feed offers brands a cost-efficient, high-quality solution for creator generated content that can be used for all digital marketing channels Linqia, the calm in the chaotic sea of influencer marketing, today announced their newest offering, Fill The Feed, which offers a fast and cost-efficient solution for companies to generate branded creative […]
As a marketer, staying up-to-date with the latest marketing channels and platforms is crucial. Lemon8 App, a social media platform owned by ByteDance and designed to compete with Instagram, has been generating buzz lately thanks to its connection with TikTok. In a recent article by Digiday, industry experts, including our own Keith Bendes, share their thoughts on Lemon8’s current state and its […]
Measurement is still the #1 challenge brands are facing with influencer marketing campaigns. Check out this Advertising Week feature developed in partnership with our very own Keith Bendes. We have to go beyond vanity metrics as an industry and unlock the untapped potential and true impact of influencer campaigns by focusing on total business impact (TBI).
Downloads for TikTok’s sister app, Lemon8, surged in April. But small-business owners need to ask: Is this new app suited to their brand’s needs?
This site uses cookies. By continuing to browse the site, you are agreeing to our use of cookies.
Accept CookiesHide NotificationSettingsWe may request cookies to be set on your device. We use cookies to let us know when you visit our websites, how you interact with us, to enrich your user experience, and to customize your relationship with our website.
Click on the different category headings to find out more. You can also change some of your preferences. Note that blocking some types of cookies may impact your experience on our websites and the services we are able to offer.
These cookies are strictly necessary to provide you with services available through our website and to use some of its features.
Because these cookies are strictly necessary to deliver the website, refusing them will have impact how our site functions. You always can block or delete cookies by changing your browser settings and force blocking all cookies on this website. But this will always prompt you to accept/refuse cookies when revisiting our site.
We fully respect if you want to refuse cookies but to avoid asking you again and again kindly allow us to store a cookie for that. You are free to opt out any time or opt in for other cookies to get a better experience. If you refuse cookies we will remove all set cookies in our domain.
We provide you with a list of stored cookies on your computer in our domain so you can check what we stored. Due to security reasons we are not able to show or modify cookies from other domains. You can check these in your browser security settings.
We also use different external services like Google Webfonts, Google Maps, and external Video providers. Since these providers may collect personal data like your IP address we allow you to block them here. Please be aware that this might heavily reduce the functionality and appearance of our site. Changes will take effect once you reload the page.
Google Webfont Settings:
Google Map Settings:
Google reCaptcha Settings:
Vimeo and Youtube video embeds:
You can read about our cookies and privacy settings in detail on our Privacy Policy Page.
Privacy Policy
