March Madness 2023

Our Favorite March Madness College Athlete Partnerships

Ever since the Name, Image, Likeness (NIL) rule changes took effect, brands have been hungry to partner with college athletes during key NCAA periods. As we close out another exciting March Madness tournament, we take a look back at the top…
How to Choose the Right Influencer Marketing Partner

How to Choose the Right Influencer Marketing Partner

Choosing the right partner for your influencer marketing activations can have a major impact on the results. With so many options available it can be difficult to determine which platform is the best for your particular needs. Here are some…
Top Women Influencers To Follow by Linqia

Top Women Influencers You Need To Follow

Women comprise a lionshare of influencers and creators across social channels, representing over 80% of paid influencer accounts according to Linqia data. Each influencer has their own unique stories and perspectives that should be recognized…
Top Black Influencers You Need To FollowLinqia 2023

Top Black Influencers You Need To Follow

The number of inspiring black creators grows every day, but there is still a wide gap in the quantity of black creators showing up in brand partnerships.  Here are 10 black influencers that Linqians are inspired by, and encourage everyone…
Recap Linqia Influencer Deep Dive

TikTok Event Recap 2023

Last week Linqia welcomed brand and agency executives to an afternoon of TikTok learnings and networking at the infamous TikTok Times Square office.   Topics of discussion included the Art of Influence presented by David “Shingy” Shing,…
How to make sure your music is safe on social

How to make sure your music is safe on social

Whether you are working with influencers or just posting on your organic social feed, the music you use must have proper licensing. We are seeing the music industry crack down on brands, especially as TikTok sound on content has exploded over…
Creator Economy Live 2023

Top 10 Lessons from Creator Economy Live

Las Vegas was bustling for the inaugural Creator Economy Live conference, with a powerhouse lineup of brand marketers speaking on key topics the industry is hungry to drive further education. The 24 hour event had many learnings and insights,…

One A Day Vitamin – TikTok Version

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Jersey Mike’s Subs

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Beck’s Beer

Beck’s Beer reaches 6.9 Million new consumers for Its Artist Label Series

One A Day Vitamin

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The 2022 Marketing Calendar: A Quick Inspiration Guide for Influencer Campaigns

The 2022 Marketing Calendar: A Quick Inspiration Guide for Influencer Campaigns By Sarah Fruy, VP of Marketing It’s never too late to plan ahead.  As marketers, particularly in the always-on influencer marketing space, it often feels like…