The Most Important Tools for Social Media Influencers

Being a social media influencer isn’t all hashtagging and posing in front of murals for Instagram. There is a lot of hard work that goes on behind the scenes to get to the point of being labeled an influencer, an individual defined as having…

Influencer Advice: How to Create a Professional Personal Brand

To learn more about Eileen, check out The Autism Cafe spotlight. What started as a blog on Facebook in 2015, eventually grew into its own website for Eileen Lamb of The Autism Cafe. At first, the blog was just a way for her to share information…

U by Kotex

Linqia's influencer marketing program delivered stronger results than traditional shopper marketing tactics including FSIs, print and TV.

Spring Cleaning Series: How To Clean Up Your Blog

As an influencer, the word “personal brand” is tossed around often, but what does it really mean? How do you cultivate your image and make it attractive to readers as well as brands you’d like to partner with? Look no further because the…

Spring Cleaning Series: How To Clean Up Your Personal Brand

As an influencer, the word “personal brand” is tossed around often, but what does it really mean? How do you cultivate your image and make it attractive to readers as well as brands you’d like to partner with? Look no further because the…

Spring Cleaning Series: How to Clean Up Social Channels

Messy social channels are a red flag for brands, even when you have an amazing blog. To ensure that all your social channels are in tip-top shape, we’ve compiled a quick guide on how to give them a good spring cleaning that will impress both…

Influencer Advice: How To Use Instagram Highlights Effectively

To learn more about Anna, check out The Styled Fox spotlight. When Anna Fox, creator of The Styled Fox, started her blog it primarily covered fashion and beauty. However, Anna recently began incorporating travel and home decor topics into…

Gerber® Lil’ Beanies™

Linqia influencers contributed to a nearly 5% national sales lift for Gerber® Lil’ Beanies™

How To Use Instagram Story Highlights for Sponsored Content

How To Use Instagram Story Highlights for Sponsored Influencer Content... More and more users are saying goodbye to Snapchat and engaging with Instagram Stories. As of November, more than half of Instagram’s 500 million daily active users…

Best Practices for Creating Effective Organic Content on Facebook

Facebook recently announced that it will demote individual posts from people and pages that use engagement bait, which includes asking for likes, shares, clicks and comments. Common examples of engagement bait include posts similar to, “Like…

Facebook Cracks Down on Engagement Bait: What it Means for Influencers

Facebook recently announced that it will demote individual posts from people and pages that use engagement bait, which includes asking for likes, shares, clicks and comments. According to Facebook, its teams “have reviewed and categorized…

Influencer Advice: Balancing Blog Consistency and Diversity in Sponsored Posts

To learn more about Rike, check out the Posh Journal spotlight.   Rika Agustini’s blog Posh Journal is a beautiful example of how diverse a blog can be. The name “Posh Journal” was inspired by Rika’s love of travel, lifestyle, and…